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Stunning Sony Bravia 55″ OLED 4K TV gets hundreds knocked off in Prime Day sales

Another cracking Prime Day discount.
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Stunning Sony Bravia 55″ OLED 4K TV gets hundreds knocked off in Prime Day sales
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If you’re on the hunt for an OLED TV this Prime Day, you’ll want to check out this deal. Right now, there’s a solid 27% off this stunning Sony Bravia 55-inch OLED TV, bringing its price down from $1,498.00 to $1,099.99 on Amazon, which is also back to its lowest price, too. That’s not bad at all, considering this TV packs exclusive features for PS5, a powerful processor, and superior contrast to the likes of your traditional LED alternatives.

Prices and savings subject to change. Click through to get the current deal prices.
Save 27% now!

Sony 55 Inch OLED 4K Ultra HD TV BRAVIA 8 Smart Google TV

with Dolby Vision HDR and Exclusive Features for PlayStation 5 (K-55XR80)

What we like about this Sony 55-inch OLED Bravia 8 TV

OLED contrast

As you’re no doubt familiar with by now, OLED TVs have some of the best contrast on the market, which makes their picture quality very lifelike. It’s because the pixels themselves can omit light, rather than using a traditional backlight. What this means is that they can, for all intents and purposes, ‘switch off’ to show black, giving you very deep blacks that are difficult to find on an LED TV.

High refresh rate

This TV is native 120Hz, which means it’s great for high framerate content, but especially for high fps gaming at 4K resolution. If you’ve got a powerful console or gaming PC, this is a good TV to pair it with, especially for the price.


Deals season is here folks, and with it comes huge savings on some of the market's most popular hardware. Below, we be listing today's best PC hardware deals, including GPUs, CPUs, motherboards, gaming PCs, and more.

*Prices and savings subject to change. Click through to get the current prices.


Powerful processor

Sony makes some of the best processors on the market for its TVs, and there’s a particular focus on optimizing everyday content to look its absolute best and most lifelike. In this TV, you’ve got its XR processor, which can intelligently analyze scenes in real-time, and make adjustments to make them look better, such as boosting color, contrast, and clarity. That’s excellent if you’re watching content on streaming platforms, as much of this is 1080p and needs to be upscaled to look its best on larger, 4K screens.

XR OLED motion

Another upscaling technology is Sony’s XR OLED motion, which essentially makes content look far more fluid and smooth onscreen. While using this in movies makes them look a bit weird, it’s ideal for watching sports, especially when it’s super fast-moving, like racing or soccer.

Who’s this deal for?

Coming in at $1,099.99, this is actually a pretty good price for a high-end Sony OLED TV, even if it’s still on the expensive side. This is a TV for those who want some of the very best picture quality you can get, and don’t mind paying a premium for going for one of the leading brands in the space.

There are plenty of other TV deals going right now on Amazon that are well worth checking out, so be sure to take a look at our top picks below for more options.

Prices and savings subject to change. Click through to get the current deal prices.
Editor’s pick
Save 20% NOW!

LG 65-Inch OLED evo AI 4K G5 Smart TV

Dolby Atmos, Dolby Vision, HDR10, AI Super Upscaling 4K, Filmmaker Mode, Wow Orchestra, Alexa Built-in (OLED65G5WUA, 2025)
Editor’s pick
Save 29% now!

LG 55-Inch Class OLED evo AI 4K G5 Series Smart TV

LG 55-Inch Class OLED evo AI 4K G5 Series Smart TV w/Dolby Atmos, Dolby Vision, HDR10, AI Super Upscaling 4K, Filmmaker Mode, Wow Orchestra, Alexa Built-in (OLED55G5WUA, 2025)
Save 30% now!

Sony BRAVIA 8 II 65 Inch TV

QD OLED, 4K Smart Google TV, XR Processor with AI Technology, Ultra Slim Design, 120hz Television, Dolby Vision/Atmos, Exclusive Features for PS5, K-65XR80M2, 2025 Model
Save 7% now!

LG 65-Inch Class OLED evo AI 4K C5 Series Smart TV

w/Dolby Atmos, Dolby Vision, HDR10, AI Super Upscaling 4K, Filmmaker Mode, Wow Orchestra, Alexa Built-in (OLED65C5PUA, 2025)
Save $606 now!

LG 55″ OLED evo C5 Series 4K Smart TV Bundle with 5.1.3ch Dolby Atmos Soundbar and Surround Speakers (2025, 2024 Models)

Save 20% now!

LG OLED evo TV 65-Inch 4K C5 Series

AI Super Upscaling, Dolby Atmos, Dolby Vision, Alexa Built-in
SAVE 28% NOW!

LG 55-Inch Class OLED evo AI 4K C5 Series Smart TV

Dolby Atmos, Dolby Vision, HDR10, AI Super Upscaling 4K, Filmmaker Mode, Wow Orchestra, Alexa Built-in (OLED55C5PUA, 2025)

About the Author

Ramzi Musa is a Growth Manager and Editor for BGFG. He has experience and expertise in tech, gaming, and hardware.