Samsung 77-inch OLED TV sees price plummet in latest Amazon deal
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While everyone’s been talking about Samsung's latest Unpacked Event and the new range of Galaxy devices, we’re more interested in some of the massive savings to be had on the brand’s existing TV lineup.
SAMSUNG 77″ OLED 4K S90D Smart TV
With hype around the brand increasing at the moment, it's no surprise that other devices in Samsung's product range are seeing big discounts. Their 77-inch S90D OLED 4K TV is now 12% off on Amazon. This discount lets you snag a premium TV for a fraction of the cost.
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At the time of writing, the SAMSUNG 77-Inch S90D is now priced at just under $2,200, marking its lowest price this month and just $100 higher than its lowest price ever. So if you need an upgrade for your home theater system for less this January, this deal could be exactly what you're looking for. Let's take a closer look.
What features does S90D OLED 4K TV offer?
- Colors: This TV's OLED offers great coloring. Blacks are deep; they blend into the edges of the TV, making night scenes in movies feel like you're peering into actual darkness. Whites stay bright without glowing too harshly, and Pantone validation ensures skin tones and nature scenes look natural. Whether it's a sunset or a gritty cityscape, everything feels true to life, not oversaturated.
- Brightness: HDR+ tweaks brightness scene by scene, so explosions in action movies glow intensely without washing out actors' faces, and shadowy corners in thrillers stay detailed instead of turning into black holes. You'll see the sparkle of raindrops and the texture of a character's coat in the same shot.
- No Blur: Motion Xcelerator 144Hz keeps fast-moving scenes smooth. Soccer games, car chases, or video game action stay crisp — no ghosting. For gamers, this means your button presses translate instantly on-screen, so no lag.
- Depth: Real Depth Enhancer works like your eyes do. By boosting contrast in the front of a scene, landscapes in documentaries feel layered, and cityscapes in movies gain a 3D-like pop. It's subtle but makes you feel like you're looking into the world on-screen.
- Old Movies at 4K: The AI upscaler transforms HD or older content into near-4K quality. That blurry '90s sitcom or grainy vacation video? It sharpens edges, smooths out noise, and adds detail, making it feel like you're watching a remastered version. No need to rebuy your favorites — they'll look better here.
- Sound: Dolby Atmos and Object Tracking Sound Lite make audio dynamic. If a spaceship zooms left to right, the sound moves with it. Dialogue stays clear during quiet talks, while explosions or thunderstorms rumble with depth—all without extra speakers.
Why is this TV deal worth grabbing now?
According to camelcamelcamel's price history, this Samsung 77-inch S90D OLED TV is sitting at its lowest price this month — S2,197.99 down from its retail price of $2,497.99. That's a $300 drop for a 2024 model that's barely a year old.
This isn't just about the discount. The S90D packs OLED tech with Pantone-validated colors (so reds don't look neon, and skin tones stay natural), smooth 144Hz motion for gaming or sports, and AI upscaling that makes old movies look almost 4K. Add Dolby Atmos sound that moves with on-screen action, and you've got a cinematic experience that outshines most theaters. Why shouldn't we recommend?
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