RTX 5090 release day is here (the same goes for the 5080), and it’s now becoming clear how much one of these new flagship GPUs will cost you. While Nvidia will be selling its Founders Edition for $1,999, you’ll be paying a whole lot more for some custom models. And in the case of one ASUS ROG model, you’ll be paying as much as $3,099.99 USD.

Prior to today, there have been several early listings and leaks that give us an idea of the AIB pricing for the 5090 and 5080, while another report gave us a possible reason why most RTX 50 series GPUs aren’t priced at MSRP.

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Nvidia GeForce RTX 5080 Founders Edition

4.5 /5

Editor’s Rating

How We Review

Specifications

• GPU: GB203
• CUDA Cores: 10752
• VRAM: 16GB GDDR7
• Memory Bus width: 256 bit
• Base Clock speed: 2295 MHz
• Boost Clock speed: 2617 MHz

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ASUS’s RTX 5090 and RTX 5080 graphics cards range between $1,000 and $3,100 USD

Let’s jump straight into the range of RTX 5090 and 5080 models from ASUS just below; those listed with a special launch pricing will revert to a higher price at a later date.

• ROG Astral LC GeForce RTX 5090 32GB GDDR7 OC Edition: $3,099.99
• ROG Astral RTX 5090 32GB GDDR7 OC Edition: $2,799.99
• TUF Gaming RTX 5090 32GB GDDR7: $2,499.99
• TUF Gaming RTX 5090 32GB GDDR7: $1,999.99 (Special launch pricing)
• ROG Astral GeForce RTX 5080 16GB GDDR7 OC Edition: $1,499.99
• TUF Gaming GeForce RTX 5080 16GB GDDR7 OC Edition: $1,349.99
• ASUS Prime GeForce RTX 5080 16GB GDDR7 OC Edition: $1,199.99
• ASUS Prime GeForce RTX 5080 16GB GDDR7: $999.99 (Special launch pricing)

Source: VideoCardz via ASUS PR

The ROG Astral LC GeForce RTX 5090 will set you back a whopping amount of cash. You can read about this model in more detail on the ASUS ROG website. It comes paired with a 360mm radiator for improved cooling, adding to the expense.

As we can see, only two models are actually available at MSRP – $1,999.99 and $999.99 for the 5090 and 5080 respectively – so we expect these to sell out quickly. Both of these models are listed under ‘special launch pricing’ so don’t expect them to remain at that price for long. Once the launch event is over, the TUF Gaming RTX 5090 will be priced at $2,299.99, while the ASUS Prime RTX 5080 rises to $1,149.99.

About the Author

Jack Goodall

At PC Guide, Jack is mostly responsible for reporting on hardware deals. He also specializes in monitors, TVs, and headsets and can be found putting his findings together in a review or best-of guide.