Zoom moves into hardware market after recent rise

Following meteoric rise amidst pandemic, video conferencing tool Zoom is set to expand.

After starting up in December 2019, Zoom shot to the forefront of the global shift towards remote working, benefiting from a 535% rise in traffic in March alone. Since, the company has gone on to become a household name and is used for business meetings, hangouts and online teaching.

Just when it seemed like Zoom had peaked (at over 300 million users!), Zoom has expanded its prospects with the new Zoom for Home. The new brand will feature new software and hardware devices designed for home offices, which should be in high demand given 74% of companies intend on shifting towards remote working beyond the pandemic.

So far, Zoom has announced only the first product under Zoom for Home, with which it partnered with  DTEN, a company that specializes in communication products for conference rooms: The DTEN ME.

The new product, which is set to come out in August priced at $599, will feature a 27-inch, 1080p tablet-like screen with three wide-angle cameras built-in and eight microphones around the device.

Jeff Smith, the head of Zoom Rooms, stated, “the hardware has to be an all-in-one thing, without a lot of assembly” reports Engadget. This is what will set it apart from other enterprise-level start-ups which often require multiple pieces of hardware.

The hardware will work with any and all of Zoom’s licenses, from its free level to its paid-for enterprise tier, and can be used for starting Zoom calls, taking phone calls, sharing and annotating screen content and can be connected via Wi-Fi or an ethernet cable.

Zoom’s CEO, Eric S. Yuan, put out a statement on the next installment: “After experiencing remote work ourselves for the past several months, it was clear that we needed to innovate a new category dedicated to remote workers.

“I’m so proud of the team for continuing to think outside the box and prove why Zoom is the best-unified communications platform that can meet the needs of all types of users.”

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