Impressive 2026 77-inch LG OLED plummets to lowest price yet in Amazon deal
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If you’re looking for a new TV these days, an OLED TV is definitely the way to go. Offering a vibrant-looking screen with perfect blacks, great color, and now with a better brightness. That is also where the big sizes offer plenty of screen space to enjoy anything you throw up on it.
So if you want one, you can get the latest LG evo C6, 77-inch model, for 7% off on Amazon. Although seemingly not a big drop, according to price tracking sites, it’s the lowest price yet on the retailer, as its list price also falls down. Now you can get it for $2,699.99 instead of $2,699.99, which is already $1,000 below the list price, and a saving of $200 right now.
LG 77-Inch Class OLED evo AI 4K C6 Series Smart TV
LG evo C6 features
Hyper Radiant Color Technology
LG’s Hyper Radiant Color Technology combines Brightness Booster technology, Perfect Black, and Perfect Color with the advanced a11 AI Processor and Dual AI Engine. From bright highlights to deep blacks, the combination is designed to produce richer, sharper, and more lifelike images across a wide range of content.
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Prices correct as of September 21st, 2026.
Brightness Booster Pro
Brightness Booster Pro enhances the brightness of individual pixels by up to 3.2x, helping produce more luminous images with greater visibility of fine details. Bright highlights and intricate picture elements stand out with added intensity and clarity.
Perfect Black and Perfect Color
With more than 8.3 million self-lit pixels, the OLED display can precisely control individual pixels to produce deep, accurate blacks and vibrant colors. Perfect Black and Perfect Color technology helps create strong contrast and detailed, lifelike images.
A11 AI Processor
The a11 AI Processor with Dual AI Engine provides advanced processing for both entertainment and everyday use. AI Director Processing helps optimize the picture, while the processor is designed to deliver faster navigation and responsive performance, with claims of 5.6x greater AI processing, 50% faster performance, and 70% improved graphics.
Dolby Vision, Dolby Atmos, and Filmmaker Mode
Dolby Vision enhances compatible content with improved color, contrast, and brightness, while Dolby Atmos creates a more immersive audio experience. Filmmaker Mode with Ambient Light Technology helps preserve the intended presentation of compatible films by adapting the viewing experience to the surrounding light conditions.
Ultimate Gaming Performance
The OLED display is built for responsive gaming with a 0.1ms response time and refresh rates of up to 165Hz. Support for NVIDIA G-SYNC, AMD FreeSync Premium, and VRR helps deliver smoother gameplay and reduce visual disruption when playing compatible games.
OLED Care
OLED Care provides features designed to help protect the display and maintain picture quality over time. These functions help preserve the performance of the OLED panel during everyday use.
webOS Smart Platform
The webOS smart platform provides access to a wide range of streaming and entertainment services through an intuitive interface. Google Gemini integration provides additional AI-powered functionality to make finding content and interacting with the TV more convenient.
Large-Screen Design and Dimensions
Designed for larger rooms and home entertainment setups, the TV measures 67.4 x 40.7 x 10.5 inches with the stand and 67.4 x 38.7 x 1.9 inches without the stand. The slim profile without the stand makes it suitable for wall mounting or placement on a compatible TV unit.
Why we like this LG OLED TV deal
The LG TV provides a great screen to watch and enjoy media on. The large size and OLED panel do create a great viewing experience. As we’ve found in many TV reviews, LG usually does produce some of the best screens out there, so a big saving on their TVs does make for a top choice.
This particular model has netted itself a 4 out of 5 stars rating on Amazon, but from just 7 reviews, so it’s not yet fully evaluated, but still a good indicator of its reception. Below, you can see the price history of the TV from CamelCamelCamel, showing it falling over $1,000 below where it started.
More OLED TV deals
LG 77-Inch Class OLED evo AI 4K C6 Series Smart TV
Sony 48 Inch A90K BRAVIA XR 4K HDR TV OLED Smart Google TV (XR-48A90K)
LG 77-Inch Class OLED Evo AI 4K C6 Series Smart TV
Sony 65 Inch BRAVIA 6 OLED 4K HDR Smart Google TV with Gemini (K-65A60)
Samsung 65-Inch Class S85H Series
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