Memory shortages have led to price hikes and limited stock across the industry, and it’s not just the PC market taking a hit. While RAM, GPU, and even SSD prices have sharply risen and continue to rise in early 2026, even massive companies like Nintendo are starting to the feel the pressure. President Shuntaro Furukawa says there are no plans to increase the price of the Switch 2, but hasn’t ruled out any future changes.

We’ve actually seen the Nintendo Switch 2 drop below $400 recently thanks to a special retailer promotion, but the current-gen console seldom goes on sale. Reports at the end of last year suggested Nintendo will be spending 41% more on RAM to build the Switch 2, though it’s unclear exactly how much this may have changed in a volatile market.

Furukawa’s thoughts on the memory situation

According to a report from Video Games Chronicle, sourced from Nintendo’s financial earnings call, there was some discussion regarding the price of the Switch 2. When quizzed on the possibility of a price revision, Furukawa says the company is discussing with its suppliers to ensure stable supply, and that the recent shortages haven’t significantly impacted hardware profitability.

Nintendo’s official results, posted February 3, reveals a total of 17.37 million Switch 2 units have been sold so far. The company maintains a sales estimate for 19 million units in time for the end of the fiscal year on March 31, 2026. In total, revenue rose 86% year-on-year.

“Price changes will be determined comprehensively, taking into account not only profitability but also the adoption of the platform, sales trends and market conditions.” 

Shuntaro Furukawa, Nintendo President [machine translated]

The Nintendo president says the company will continue to monitor the situation, and should prices continue to surge throughout 2026, changes may be made. No decisions have been made so far, and there are plenty of factors to take into account before anything is put into practice. He believes the price shouldn’t be “overly influenced” by what may be a temporary issue.

Despite backlash the the Switch 2’s initial launch price, sales have been positive, and Nintendo continues to market the Switch 1 as a budget alternative – though, even the original suffered from some price changes in August last year, “based on market conditions”. The original Switch jumped from $299 to $399, the Switch OLED from $349 to $399, and the Switch Lite from $199 to $229.

About the Author

Jack Goodall

At PC Guide, Jack is mostly responsible for reporting on hardware deals. He also specializes in monitors, TVs, and headsets and can be found putting his findings together in a review or best-of guide.