The battle for GPU supremacy between Nvidia and AMD has been ongoing for a long time, and Nvidia has always had the lead over its competitors. Around two years back, Intel also jumped into the GPU market, and with three tech giants clashing heads, consumers were glad that some diversity would bring the GPU market segment down a notch in pricing.

However, in 2025, Nvidia continued its powerful reign over the GPU market with its industry-leading technologies, with the latter two companies trying to bridge the gap with each new generation of graphics cards. With the RTX 50 series soon on the way, Nvidia has yet another opportunity to secure the lion’s share.

Nvidia's grasp over the GPU market 

According to Jon Peddie Research, Nvidia has an 88% market share in the GPU ecosystem, with AMD and Intel coming in at 12% and 0%, respectively. This massive lead is likely due to Nvidia’s advancement in AI, gaming, cloud, and other domains.

On the other hand, GPU shipments decreased significantly compared to the previous quarter, coming in at around 7.9%, and in Q1 24, 8.7 million units were shipped. In contrast, the last quarter saw 9.5 million units being shipped. However, in terms of year-over-year performance, shipments increased by 39.2%.

On top of that, AMD suffered from a 41% AIB unit shipment decrease on a quarter-to-quarter basis but overall saw a 39% increase from the previous year. Despite the increase, it still has a lower market share compared to Q4'23, and only time will tell whether this balance will be disrupted.

Will Nvidia continue dominating, or will Team Red and Blue fire back? 

While Nvidia is gearing up for the release of the RTX 50 series GPUs, AMD is reportedly making a bold decision to hold back from releasing high-end RX 8000 GPUs. So, given the current difference between the GPU market share, whether this decision from Team Red will give them a strategic advantage or further decrease their grasp, we can only wait to find out.

As for Intel, they unfortunately have a long way to go before they can trade punches with Nvidia and AMD, but given their track record, they can surely come up with some promising results. So, it would be wise for Team Green and Red to not underestimate the relative newcomer in the GPU ecosystem, especially since new Intel Xe2 architecture seems to be shaping up nicely.

Either way, Q3 and Q4 of 2025 are bound to be exciting, with every company teasing and showcasing the new technologies ready to be released, and we'll be the first in line to get our hands on these components.

About the Author

Ussamah Mehmood

Ussamah works as a content writer and editor at BGFG. He is experienced in tech, hardware, gaming, and marketing.