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Best Jasper AI alternatives in 2023

Looking at some of the other AI marketing tools around
Last Updated on June 27, 2023
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Have you been searching for the best Jasper AI alternatives? Look no further.

Jasper AI is one of the biggest AI marketing tools about. It was developed using OpenAI’s GPT-3 software, and performs a range of functions which promise to improve your business or brand. These center around generating long-form detailed copy or other pieces of text related to your brand, which use the AI language model to create realistic, human-sounding writing.

Jasper is well-renowned and popular brand, and its services do not come cheap. After a free trial, the plans can get pretty expensive, so it’s no wonder some people want other options. That’s where we come in with the best Jasper AI competitors. We’ve rounded up some great alternatives for AI-assisted marketing – take a look and see what you think.

Best Jasper AI competitors in 2023

Jasper AI competitors for long-form copy


Heading up the competition, Writesonic is a great alternative for Jasper AI. It generates long-form copy like blog posts, although it can also create smaller pieces of writing. Furthermore, it has monthly plans which start at $12.67, following the free trial, which makes it cheaper than the Jasper AI plans.

What sets Writesonic apart is the ‘writer’ feature. Using the tool, users can set up a specific ‘writer’ which will compose text in a way that mirrors their brand or business, similar to Jasper AI’s ‘voices’ feature. However, on top of this you can then schedule these writers to generate a certain number of articles in a certain period of time. Using this function, the AI writer becomes like a member of your team.

For a more in-depth comparison, check out our VS article here.


For a more premium AI writing tool, try Ink. Plans start at $39 a month, which is more pricey than most of the articles on our list. However, this service offers built in SEO optimization which bypasses Google’s detection algorithms. It is very simple to use and has great long-form capabilities for the most part. Despite this, it does tend to throw up some factual mistakes sometimes. On the whole, it offers a wide range of functions that rival Jasper AI’s – but at a high price.

Jasper AI competitors for short-form copy

Copy AI

Although Copy AI is a decent long-form copy generator, it excels when it comes to writing short form pieces of text. We’ve found it is especially good for stuff like product descriptions or email subject lines. Basically, short and snappy bits of writing which condense larger chunks of information down to a easily digestible, succinct and engaging idea.

It’s a lot cheaper than Jasper, but doesn’t have the same range of functions which the more expensive tool provides. Copy AI is a better tool for smaller businesses on a cheaper budget, or if you don’t have to create a tonne of long-form content.

We’ve compared Copy AI to Jasper AI in great detail in our showdown VS piece on the two tools. Check it out here.


Next up is an AI tool which specifically works with short-form copy. Unlike Copy AI which covers a broader range of functions, albeit not as broad as Jasper’s, Copysmith sticks to the basics, and usually gets them right. It generates stellar product descriptions and ideas for blog posts or other forms of content. Plus, it is great for rewriting other pieces of writing, although not fantastic for generating fresh long-form content by itself.


Finally, we have an AI tool which has been around for a while, and has built a loyal following to match. Rytyr is a straightforward copy-writing application which specializes in punchy short-form content, like emails to ad copies. Furthermore, you can easily shift the writing around using the rewording features. Rytyr has won lots of awards but also comes at a very affordable price, with a generous free plan and paid subscriptions starting at $9. If you’re looking for a budget alternative to Jasper AI, it’s a no-brainer.


What is the best alternative to Jasper AI?

In our opinion, Writesonic is probably your best bet if you’re looking for a cheaper alternative to Jasper AI which still ticks most of the boxes. Unlike many of the other competitors, it can generate both short-form and long-form content, and comes at a cheaper price than Jasper and other premium AI writing tools.

What’s the difference between ChatGPT and Jasper?

Whilst ChatGPT is an AI chatbot designed to generate human-like textual responses to specific prompts, Jasper AI is an app which is specifically geared towards AI-assisted marketing. It uses a range of pre-designed features to help users generate copy, blog posts and much more, all tailored towards their brand or business.

Final Thoughts

As you can see, there are a range of competitors which rival Jasper AI in terms of copy generation. Writesonic is probably the most comparable application. However, if you are only need to generate short form content, there is a range of cheaper alternatives to try out.

As a tech and AI writer for PC Guide, Gloria is interested in what new technology means for the future of consumer electronics and digital and broadcast journalism.