Amazon’s very own 4K Fire TV has dropped a whopping 35% just before Prime Day kicks off

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This Amazon Fire 55″ UHD Smart TV has just hit $339.99 on Amazon, a 35% discount from its original price of $519.99. With Amazon’s Prime Big Deal Days kicking off on the 8th of October, this deal acts as an early entry to the big sales event.
Amazon Fire TVs have long offered solid value for money, and this price cut only solidifies that. They may not be the best TVs on the market, but well worth your time if you’re working with a more modest budget than some.
Amazon Fire TV 55″ 4-Series 4K UHD smart TV
Why should you get this deal?
Overall, this drop in price is pretty compelling and should certainly provide an incentive for those in the market for a new TV to at least check it out. But what specs and features does it offer? Let’s discuss.
- 4K picture quality: This TV offers great visuals with support for vivid 4K Ultra HD, HDR 10, and HLG, which delivers brighter colors and a more lifelike picture compared to a 1080p Full HD set.
- Alexa built-in: The included Alexa voice assistant, which many families now use in their everyday lives, makes it easy to find and control your content, check the weather, or stream movies and TV episodes from popular services.
- Plenty of connectivity: With 4 HDMI inputs, you can easily connect all your gaming consoles, cable boxes, and audio equipment for a great viewing experience. Also includes 1 USB port.
In terms of specs, it has a direct LED backlight and support for HDR 10 and HLG which should provide vibrant colors and a wide dynamic range. With a 60 Hz refresh rate, it’s suitable for general viewing and gaming. Ample connectivity options, including 3 HDMI ports (one with eARC) and 1 USB port, allow you to easily connect various devices. While it might not have all the bells and whistles of a top-of-the-line model, this TV provides a solid viewing experience for the price.
User reviews
User reviews for this TV are solid and emphasize how this product is perfect for the affordable price. It currently boasts 75% 5-star reviews on Amazon’s Customer Review section, with users highlighting its picture quality, value for money, and ease of setup.
One review noted, “This Fire TV delivers sharp 4k picture quality and has a user-friendly interface. Streaming is smooth and the quick buttons on the remote are quite convenient for streaming services”. Some customers have questioned its overall functionality, though this is to be expected for TV which is no longer top-of-the-range.
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