The iPhone 17 series has finally launched, and excitement is at an all-time high. Fans all over the world have been waiting eagerly for this day, and now that it’s here, the scenes outside Apple Stores are showing just how popular the new iPhones are. Starting in Asia-Pacific regions, people are lining up in huge numbers to get their hands on the new devices.

In Beijing, China, Reuters reported that hundreds of people showed up outside Apple’s flagship store in Sanlitun. About 300 customers were there in the morning to pick up their pre-orders.

One customer, Shuke Wang, said he bought the iPhone 17 Pro Max, which starts at 9,999 yuan ($1,406) in China. Many believe this model will be the best-selling in the series because of its long battery life and advanced features. In a recent battery test, the 17 Pro Max managed to outperform Samsung’s current flagship phone, the S25 Ultra. In fact, it lasted 3 hours and 27 minutes longer.

Chaos ensues as customers rush for an iPhone 17

In India, the launch was even more intense. A video posted by Press Trust of India on X showed a huge crowd outside the Apple Store at BKC Jio Centre in Mumbai. Things even got out of control as a fight broke out, and security guards had to step in to calm the situation.

These scenes make it clear that the iPhone 17 launch is one of Apple’s biggest yet. The new series includes the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air, all offering a fresh design and improved features. For people cozied up at home waiting for their new smartphone to be delivered, you can expect a few weeks of delay – especially for the Pro Max.

About the Author

Abdul Haddi

Abdul is a tech writer and Editor for PC Guide, specializing in all things tech, gaming, and hardware.