Home > PC and Tech Deals > Black Friday

Does Apple have a Black Friday sale?

No, but that isn't the full story - we tell you all you need to know
Last Updated on October 27, 2023
PC Guide is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Read More
You can trust PC Guide: Our team of experts use a combination of independent consumer research, in-depth testing where appropriate - which will be flagged as such, and market analysis when recommending products, software and services. Find out how we test here.

Traditionally there is no Black Friday sale for apple. Instead, the company has offered gift cards to customers who spend a certain amount in their stores.

However, in the past few years, Apple has begun offering small discounts on select items. This year, Apple is expected to offer similar discounts on its products.

Stay tuned with us because we are going to give you some tips to get your hands on the best Apple Black Friday deals. We’ll provide you with useful links to go direct to the retailers you need, and features to consider when buying.

Black Friday Apple deals in 2023

US US Deals
UK UK Deals
Canada Canada Deals
Worldwide Worldwide Deals
Editor’s pick
Save 18% NOW!

Apple AirPods Max Wireless Over-Ear Headphones

Apple AirPods Max Wireless Over-Ear Headphones, Active Noise Cancelling, Transparency Mode, Personalized Spatial Audio, Dolby Atmos, Bluetooth Headphones for iPhone – Silver
Editor’s pick
Save 22% NOW!

Apple iPad (10th Gen) + 2Yr AppleCare+ (optional)

Apple iPad (10th Generation) Wi-Fi 64GB – Pink with AppleCare+ (2 Years)
Editor’s pick
Save 13% NOW!

Apple Watch Ultra [GPS + Cellular 49mm] Smart Watch w/Rugged Titanium Case & Black/Gray Trail Loop S/M. Fitness Tracker, Precision GPS, Action Button, Extra-Long Battery Life, Brighter Retina Display

WHY APPLE WATCH ULTRA — Rugged and capable, built to meet the demands of endurance athletes, outdoor adventurers, and water sports enthusiasts — with a specialized band for each. Up to 36 hours of battery life, plus all the Apple Watch features that help you stay healthy, safe, and connected., EXTREMELY RUGGED, INCREDIBLY CAPABLE — 49mm corrosion-resistant titanium case. Larger Digital Crown and more accessible buttons. 100m water resistance. Customizable Action button for instant physical control over a variety of functions., BIGGEST, BRIGHTEST DISPLAY YET— A bright Always-On Retina display that’s easy to see, even in direct sunlight. More room for adding complications to customize your watch face., FOR ENDURANCE ATHLETES — Advanced metrics in the Workout app, including Heart Rate Zones and Running Form. Precision dual-frequency GPS for accuracy, distance, route, and pace calculations. Trail Loop band is thin, light, and flexible, designed especially for runners., FOR OUTDOOR ADVENTURERS — Redesigned Compass app delivers all-new views and functionality. Mark your location with Compass Waypoints. Backtrack uses GPS to map where you’ve been so you can retrace your steps. Alpine Loop band is extremely rugged and secure to meet the needs of hikers and climbers., FOR WATER SPORTS ENTHUSIASTS — Made for high-impact water sports and diving. The Oceanic+ app puts a dive computer on your wrist. Ocean Band is light and flexible, with a titanium buckle and adjustable loop for a secure fit even during high-speed water sports., MOST ADVANCED HEALTH AND SAFETY FEATURES — Advanced health sensors give you deep insights into your health. Fall Detection and Crash Detection can automatically connect you with emergency services in the event of a hard fall or a severe car crash. Hold the Action button to activate a siren that can be heard up to 600 feet away., APPS ON YOUR WRIST — With access to tens of thousands of apps on the App Store right on your wrist, Apple Watch is the perfect personal device for whatever you love to do., THE FREEDOM OF CELLULAR — Cellular is built into every model. You can call and text without your iPhone, even overseas with international roaming. Stream your favorite music and podcasts. Get directions with Maps., LEGAL DISCLAIMERS — This is a summary of the main product features. See below to learn more.
Editor’s pick
Save 17% NOW!

Apple Watch Series 9 [GPS 41mm] Smartwatch with Midnight Aluminum Case with Midnight Sport Band M/L. Fitness Tracker, Blood Oxygen & ECG Apps, Always-On Retina Display

WHY APPLE WATCH SERIES 9 — Your essential companion for a healthy life is now even more powerful. The S9 chip enables a superbright display and a magical new way to quickly and easily interact with your Apple Watch without touching the screen. Advanced health, safety, and activity features provide powerful insights and help when you need it. And redesigned apps in watchOS give you more information at a glance., CARBON NEUTRAL — An aluminum Apple Watch Series 9 paired with the latest Sport Loop is carbon neutral. Learn more about Apple’s commitment to the environment at apple.com/2030., ADVANCED HEALTH FEATURES — Keep an eye on your blood oxygen. Take an ECG anytime. Get notifications if you have an irregular heart rhythm. See how much time you spent in REM, Core, or Deep sleep with sleep stages. Temperature sensing provides insights into overall wellbeing and cycle tracking. And take note of your state of mind to help build emotional awareness and resilience., A POWERFUL FITNESS PARTNER — The Workout app gives you a range of ways to train plus advanced metrics for more insights about your workout performance. And Apple Watch comes with three months of Apple Fitness+ free., INNOVATIVE SAFETY FEATURES — Fall Detection and Crash Detection can connect you with emergency services in the event of a hard fall or a severe car crash. And Emergency SOS lets you call for help with the press of a button., SIMPLY COMPATIBLE — It works seamlessly with your Apple devices and services. Unlock your Mac automatically. Get approximate distance and directions to your iPhone with Precision Finding on supported iPhone models. Pay and send money with Apple Pay. Apple Watch requires iPhone XS or later with the latest iOS version., EASILY CUSTOMIZABLE — With watch bands in a range of styles, materials, and colors and fully customizable watch faces, you can change your watch to fit your mood or the moment., INCREDIBLE DURABILITY — Tougher than tough. It’s crack resistant, IP6X-certified dust resistant, and swimproof with 50m water resistance., STAY CONNECTED — Send a text, take a call, listen to music and podcasts, use Siri, and get notifications on the go. Apple Watch Series 9 (GPS) works with your iPhone or Wi-Fi to keep you connected., LEGAL DISCLAIMERS — This is a summary of the main product features. See below to learn more.
Save 20% Now!

Apple iPad Air (5th Generation)

with M1 chip, 10.9-inch Liquid Retina Display, 256GB, Wi-Fi 6, 12MP front/12MP Back Camera, Touch ID, All-Day Battery Life – Purple
Save 19% NOW!

Apple 2023 MacBook Air Laptop with M2 chip

15.3-inch Liquid Retina Display, 8GB Unified Memory, 256GB SSD Storage, 1080p FaceTime HD Camera, Touch ID. Works with iPhone/iPad; Silver
Save 25% NOW!

Apple 2020 MacBook Air Laptop M1 Chip

13” Retina Display, 8GB RAM, 256GB SSD Storage, Backlit Keyboard, FaceTime HD Camera, Touch ID. Works with iPhone/iPad; Silver

Where to find Apple Black Friday deals

If you’re in the market for Apple products, you can visit almost any of the biggest retailers such as Amazon, Walmart, or Best Buy to take advantage of their Black Friday sales on Apple products.

AmazonShop Apple

This is one of the biggest retailers out there. They have the widest reach, so it almost won’t matter where you are in the world, you’ll be able to get products from them. Amazon normally gives out great bargains for Apple products.

So far we’ve seen  AirPods, Apple Watches, and even Macbooks at great prices. So if you’re in the market for some Apple products Amazon is a place worth looking at.

Best BuyShop Apple

This is another Apple official retailer. They have good coverage as well, and usually have some good deals on Apple products, alongside other technology-related products.

Walmart

If discounts are what you want, then Walmart is always a good choice. They usually offer amazing sales that even match Amazon ones. We’ve seen great deals on Apple watches, AirPods, and Macbooks.

What are the best Apple deals to look for in 2023?

We’d keep a look out for deals on the below this year – generally older or last-generation devices which are still supported by Apple with iOS, TabOS, or macOS, are the best options to look for.

  • Apple iPhone 12
  • Apple iPhone 13
  • Apple Watch Series 3
  • Apple Watch Series 8
  • Apple AirPods (2nd Generation)
  • Apple AirPods Max
  • Apple Unlocked iPhone SE
  • Apple 2020 MacBook Air

When will Black Friday Apple deals start in 2023?

In 2023, Black Friday will fall on November 25th. We know Apple won’t be releasing Black Friday deals from its own website, but official retailers will.

Camilo is a contributor for PC Guide. He's been into tech since he was a teen, surfing through the web and local stores trying to find the cheapest way to play the latest Half-Life on his old Windows